Naked Charity

Emerald

When deciding how to spice up their annual charity fund raising event, the male staff of Bradford based on-line management information publisher Emerald (formerly known as MCB University Press) had a "flash" of inspiration. They decided to pose, for a 2002 calendar in various states of undress, in and around the company's Head Office in Toller Lane, Bradford.

Whilst the tasteful nature of the calendar saves the last vestiges of the participants' modesty, it is hoped that sales will generate a large donation for the local Annette Fox ward for Leukaemia and blood disorders at Bradford Royal Infirmary.

: Wednesday, January 10, 2007